1948 Mercury Convertible

Styling changes were slight this year.  The Mercury name was placed on the side of the hood.

Different hubcaps were used, the border around the grilled was chrome plated and there was also new trunk trim.  More chrome was used on the interior and the dash dial faces were redesigned and there was no steering column lock.

Production of this model was 7,586 and the factory price was $2,002.00.

KVBC-TV
Las Vegas, Nevada

KRNV-TV
Reno, Nevada

KPVI-TV
Pocatello, Idaho

KYMA-TV
Yuma, Arizona

KCWY-TV
Casper, Wyoming

KTVH-TV
Helena, Montana

KJWY-TV
Jackson, Wyoming

KENV-TV
Elko, Nevada

KXTF-TV
Twin Falls, Idaho

KMTF-TV
Helena, Montana

KFXP-TV
Idaho Falls, Idaho

KWNV-TV
Winnemucca, Nevada

KBJN-TV
Ely, Nevada

KBBJ-TV
Havre, Montana

KBAO-TV
Lewistown, Montana

KCHY-TV
Cheyenne, Wyoming

KSWY-TV
Sheridan, Wyoming